User Generated Content Made Easy
This excellent infographic from Quicksprout gives some practical tips on how to get your fans and followers to create and share content for you. This will save you money on promoting your brand and will generate extra revenue for your business.
User generated content that is endorsing a brand has a massive influence over people, as shown in the infographic 51% of Americans trust user generated content more than actual company website content.
Just think about every time you go to research a product online, first thing you would normally do is a Google search for product reviews and look for user testimonials.
Another interesting statistic from the infographic is that there are 10 times more views on YouTube for user generated fan videos than for brand owned content.
As you can see most user generated content comes about by simply asking your followers questions, engaging them to carry on a conversation and share their opinions.
Also asking your fans to re-share your content within your your actual post really does work. Just adding ‘retweet’ to one of your tweets can generate a much larger percentage of retweets.
Hopefully you can get some useful ideas from this infographic and learn how to make your fans and followers do some of the work for you.
If you have any other great ideas on ways to get fans sharing content for you, we would love to hear about it. Feel free to add a comment on this post.